Bloomberg Businessweek (photographs by Gus Powell)
March 16, 2020 - Deirdre Hipwell
People are changing their behavior fast to contend with the new coronavirus threat. Those who must still take transit, for example, wonder if avoiding surfaces on trains and buses will help them stay healthy. A survey of about 11,000 people in 11 countries conducted in early February by Britain's Reckitt Benckiser Group Plc, which makes cleaning products under its Lysol brand, found that 44% are avoiding crowds and 29% are staying off public transit. Campaigns from public-health agencies seem to be resonating: 54% said they're washing their hands more often, and 32% are trying not to touch their eys, nose, and mouth. Whether any of the lessons on cleanliness will lead to lasting behavioral changes is perhaps a question for later.